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Latest News

Ignite Sales hires former CSC Executive, Bob Olson, to Continue Rapid Growth

December 13, 2018

Bob will be responsible for the leadership of sales, sales management and maintaining collaborative relationships with financial institutions to provide Ignite’s award winning technology to digitize customer engagement for banks executing on branch transformation and digital engagement initiatives.

Ignite Sales Wins 2018 Stevie Award for AI / Machine Learning New Product of the Year

May 3, 2018

Ignite’s machine learning service, Ignite Neuro, is a game changer for banks and how they engage with customers

Dallas, Texas – May 3, 2018 – Ignite Sales was named the winner of the Silver Stevie® Award for new product and service of the year in the category of Software – Artificial Intelligence / Machine Learning Solution in the 16th Annual American Business Awards®. IGNITE NEURO uses customer facing, artificial intelligence (machine learning) based technology to guide customers and prospects through a highly engaging digital conversation to discover their financial needs and make 100% accurate product recommendations regardless of channel. 

Ignite Sales Wins Honorable Monarch Award

April 10, 2018 Press Releases

MINNEAPOLIS, April 6/Business Wire/ - Wells Fargo, Autobooks, National Bank of Canada, Ignite Sales and mBank are winners in Barlow Research’s 2018 Monarch Innovation Awards. The winners were chosen based on their innovative products and features.
The Monarch Innovation Awards ( are unique and coveted. The 2018 Monarch Award nominations are scored based on uniqueness, stickiness, defendability, ease of use, value and their ‘wow’ factor. 


May 12, 2017

Ignite Sales was named the winner of Silver and Bronze Stevie® Awards for new product and services of the year in four (4) categories, Data Visualization Technology, FinTech Solutions, Sales & Marketing Intelligence solution, and Product developer of the Year in the 15th Annual American Business AwardsSM 2017.

Ignite Sales hires banking and fintech executive Lilly Straith to lead growth in new business lines

April 26, 2017

Ignite Sales, Inc.  is pleased to announce and welcome Lilly Straith as Executive Vice President to lead the company’s growth into new markets including Treasury Management, Community Banks and Credit Unions as well as sales leadership for large bank strategic accounts. 

Ignite Sales Awarded Most Innovative Industry Partner

April 12, 2017

Dallas, TX., April 7, 2017– Barlow Research, the foremost authority on commercial banking, announced today that Ignite Sales won its “Most Innovative Industry Partner” award for the LeadLync™, a single sign-on application that integrates customer conversations and best fit products into Salesforce with a click.   Barlow’s 2017 Monarch Innovation Awards, honors innovation for business offerings within financial services. “We are honored to be awarded the 2017 Monarch Innovation Award,” George Noga CEO, Ignite Sales.  “With over 1000+ banks using Salesforce as their CRM platform and the CFPB looking in detail at banks’ sales processes and practices today, the need for closing this gap was apparent and urgent."

Ignite Sales launches Sales Compliance Monitor for banks to monitor and ensure compliant sales

April 4, 2017

Early detection of non-compliant sales activities displayed in easy to understand online dashboards. Sales Compliance Monitor empowers banks with the ability to ensure retail banker conversations result in compliant sales to consumers and small businesses. 

Ignite Sales brings affordable customer engagement to the Community Banks and Credit Unions

March 15, 2017

Technology, previously only available for larger banks, has been adapted specifically for community banks and credit unions. Ignite Dialogue provides community bankers with powerful but affordable software as a service with which to discover and meet consumer and small business needs. Providing powerful capability to discovery and meet customer financial needs increasing customer satisfaction by up to 38%

Ignite Sales Announces LeadLync™ on the Salesforce AppExchange, the World’s Leading Enterprise Apps

October 27, 2016

Ignite Sales fills vital gap in the bank sales process to ensure customers’ needs are met in a transparent, compliant and ethical manner

Dallas,TX  October 27, 2016– Ignite Sales, Inc. today announced it has launched LeadLync™ on the Salesforce AppExchange, empowering financial institutions to complete the sales and marketing information loop with quick, easy and accurate sales conversations that are fed directly into Salesforce.  LeadLync provides compliant, consistent and accurate capture of all sales dialogs.

Ignite Sales Names Former Fiserv Executive George Noga as CEO

May 23, 2016 Press Releases

George Noga brings decades of leadership experience in financial services, software and technology to Ignite Sales. His career has been focused on helping financial institutions meet the needs of their customers and members.