Deep Selling vs Cross Selling: How Banks are Using AI and Analytics
March 9, 2018
CBA Live 2018. Join Dennis Devine of KeyBank, Bill Hippensteel of Commerce Bank, and George Noga of Ignite Sales, Inc. Tuesday March 13th at 9:20am You’ll learn the differences between deep selling and cross selling and how to engage and meet customers’ needs in the new digital world using AI machine learning.
Three biggest mistakes in Retail Banking… and how to fix them
March 23, 2017
As the evolution of financial services accelerates at a relatively rapid pace, retail bankers are challenged to understand that the banking practices and performance that have been satisfactory for decades will not be acceptable going forward. Customers know more, expect more and are far less loyal to a particular bank brand than ever before. Driven by these facts, virtually every bank is assessing how they need to change and are in varying stages of developing and executing revised growth strategies.
The Cross-Selling Conundrum: Is There a Solution?
October 25, 2016
With so much drama and tension surrounding cross-selling in the banking industry, how should banks properly respond? The answer isn’t as complex as you’d think. Learn:
- The negative implications of reactively eliminating cross-selling
- How to improve customer and employee retention
- Ideas on how correctly cross-selling actually helps banks sustain compliance
Ensuring Compliant Customer Engagement from “hello”
September 25, 2016
In light of the current events on wrongful account openings, wouldn’t it be great if bankers could have a consistent and compliant conversation with every customer; and know with confidence they are helping each customer improve their financial life? A customer engagement platform that provides documented, compliant, dynamic sales dialogs will ensure customers’ needs are met in a transparent and compliant manner.
Here are three facets to Brilliant and Compliant customer engagement.
What is Customer Engagement Management? Retail Banks Need It Now!
July 12, 2016 Technology
The survival of every bank in the US will ultimately depend on how well they engage with customers at every point of interaction, especially through digital channels. Consumer engagement technologies play a critical role for financial institutions in meeting customer needs and expectations.
Central Bank & Ignite Sales to Present Success Story at Bank Director’s - Growing The Bank
May 23, 2016 Bank Director
Hear Dan Westhues and Julie Hamrick present Central Bank’s success of integrating sales and marketing for organic growth and greater customer loyalty using the Ignite service
Retail Banking: Evolution or Revolution?
May 17, 2016 Branch Banking
The demise of the bank branch has been a topic of discussion for several years but new research tells a different story.
Guided Selling is the Only Way to Achieve True Omnichannel in Banks
April 26, 2016 Banking Sales Strategies, Omnichannel
True personalization can only begin when the bank is able to capture the prospect’s current financial and banking needs and this should be done early on in the buying journey.
What Should You Look for in a Fintech Partner?
April 14, 2016 Partners
Fintech is here to stay. Banks must partner with innovators in the fintech community if they are to transform and thrive.
Top Six Retail Bank Customer Service Challenges Solved
March 22, 2016 Banking Sales Strategies, Branch Banking, Customer Journey
Ignite’s technology can help solve many of these customer service challenges, let’s take a closer look at how Ignite Sales has solved six of these challenges.
