#1 Customer Engagement Technology for FIs
Compliant - Consistent - Accurate Guided Conversations Across All Channels
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Deep Selling Vs Cross Selling: How Banks are using AI and Analytics. A session you won't want to miss. Tuesday March 13th 9:15am Waldorf Ballroom 2

Real Results

38% Increase in customer satisfaction
50x Increase in customer application rates
Sales Dialogues to meet the needs of your customers 100% of the time
Eliminate bias with 100% consistent conversations across all channels

How it works

What Banks are saying

The service has allowed us to have more, higher quality conversations with our customer and prospects. New customer activations have exceeded our expectations.

Jim Weber

CMO Comerica Bank

Elite Partners

Banking Solutions

Getting started with ease

Industry Insights


May 12, 2017


Ignite Sales was named the winner of Silver and Bronze Stevie® Awards for new product and services of the year in four (4) categories, Data Visualization Technology, FinTech Solutions, Sales & Marketing Intelligence solution, and Product developer of the Year in the 15th Annual American Business AwardsSM 2017.

April 26, 2017

Ignite Sales hires banking and fintech executive Lilly Straith to lead growth in new business lines

Ignite Sales, Inc.  is pleased to announce and welcome Lilly Straith as Executive Vice President to lead the company’s growth into new markets including Treasury Management, Community Banks and Credit Unions as well as sales leadership for large bank strategic accounts. 

April 12, 2017

Ignite Sales Awarded "Most Innovative Industry Partner" by Barlow Monarch Innovation Award

Dallas, TX., April 7, 2017– Barlow Research, the foremost authority on commercial banking, announced today that Ignite Sales won its “Most Innovative Industry Partner” award for the LeadLync™, a single sign-on application that integrates customer conversations and best fit products into Salesforce with a click.   Barlow’s 2017 Monarch Innovation Awards, honors innovation for business offerings within financial services. “We are honored to be awarded the 2017 Monarch Innovation Award,” George Noga CEO, Ignite Sales.  “With over 1000+ banks using Salesforce as their CRM platform and the CFPB looking in detail at banks’ sales processes and practices today, the need for closing this gap was apparent and urgent."


March 9, 2018

Deep Selling vs Cross Selling: How Banks are Using AI and Analytics

CBA Live 2018.  Join Dennis Devine of KeyBank, Bill Hippensteel of Commerce Bank, and George Noga of Ignite Sales, Inc. Tuesday March 13th at 9:20am You’ll learn the differences between deep selling and cross selling and how to engage and meet customers’ needs in the new digital world using AI machine learning.

March 23, 2017

Three biggest mistakes in Retail Banking… and how to fix them

As the evolution of financial services accelerates at a relatively rapid pace, retail bankers are challenged to understand that the banking practices and performance that have been satisfactory for decades will not be acceptable going forward.  Customers know more, expect more and are far less loyal to a particular bank brand than ever before.  Driven by these facts, virtually every bank is assessing how they need to change and are in varying stages of developing and executing revised growth strategies.

October 25, 2016

The Cross-Selling Conundrum: Is There a Solution?

With so much drama and tension surrounding cross-selling in the banking industry, how should banks properly respond? The answer isn’t as complex as you’d think. Learn:

  • The negative implications of reactively eliminating cross-selling
  • How to improve customer and employee retention
  • Ideas on how correctly cross-selling actually helps banks sustain compliance