The Three Facets of Brilliant Customer Engagement
Improve the lives of customers through dynamic guided engagement.
Consistent, guided dialogues with customers help discover customer needs and identify the best products and services to improve their lives.
Maintain a consistent dialogue with customers to help eliminate bias and unethical behavior.
Dynamic, guided customer engagement dialogues with documented rationale and recommendations, accessible real-time.
April 12, 2017
Dallas, TX., April 7, 2017– Barlow Research, the foremost authority on commercial banking, announced today that Ignite Sales won its “Most Innovative Industry Partner” award for the LeadLync™, a single sign-on application that integrates customer conversations and best fit products into Salesforce with a click. Barlow’s 2017 Monarch Innovation Awards, honors innovation for business offerings within financial services. “We are honored to be awarded the 2017 Monarch Innovation Award,” George Noga CEO, Ignite Sales. “With over 1000+ banks using Salesforce as their CRM platform and the CFPB looking in detail at banks’ sales processes and practices today, the need for closing this gap was apparent and urgent."
April 4, 2017
Ignite Sales launches Sales Compliance Monitor for banks to monitor and ensure compliant sales engagement with customers
Early detection of non-compliant sales activities displayed in easy to understand online dashboards. Sales Compliance Monitor empowers banks with the ability to ensure retail banker conversations result in compliant sales to consumers and small businesses.
March 15, 2017
Ignite Sales brings affordable customer engagement application to the Community Bank and Credit Union market with Ignite Dialogue™
Technology, previously only available for larger banks, has been adapted specifically for community banks and credit unions. Ignite Dialogue provides community bankers with powerful but affordable software as a service with which to discover and meet consumer and small business needs. Providing powerful capability to discovery and meet customer financial needs increasing customer satisfaction by up to 38%
March 23, 2017
As the evolution of financial services accelerates at a relatively rapid pace, retail bankers are challenged to understand that the banking practices and performance that have been satisfactory for decades will not be acceptable going forward. Customers know more, expect more and are far less loyal to a particular bank brand than ever before. Driven by these facts, virtually every bank is assessing how they need to change and are in varying stages of developing and executing revised growth strategies.
October 25, 2016
With so much drama and tension surrounding cross-selling in the banking industry, how should banks properly respond? The answer isn’t as complex as you’d think. Learn:
- The negative implications of reactively eliminating cross-selling
- How to improve customer and employee retention
- Ideas on how correctly cross-selling actually helps banks sustain compliance
September 25, 2016
In light of the current events on wrongful account openings, wouldn’t it be great if bankers could have a consistent and compliant conversation with every customer; and know with confidence they are helping each customer improve their financial life? A customer engagement platform that provides documented, compliant, dynamic sales dialogs will ensure customers’ needs are met in a transparent and compliant manner.
Here are three facets to Brilliant and Compliant customer engagement.