Banking will become even more personalized in 2021, helping foster deeper engagement between customers and the features and services that their bank offers.
—Allison Beer, Head of Digital, Chase
This doesn’t negate the power of digital. If anything, this emboldens the need of digital. According to Beer, advanced technologies — like artificial intelligence — can help banks create more customized experiences that adapt to each customer’s individual needs.
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Personalized Customer Engagement
Learn more about personalized engagement solutions for financial institutions that increases customer satisfaction while unifying all channels to provide a consistent customer experience.
